Yara Shahidi and Adidas honor creators of change through Originals collection
The Adidas Originals by Yara Shahidi collection features pieces that pay homage to the actor’s legacy and the next generation of changemakers. Photo: Adidas
Build your CV as a fashion designer, actress, producer, Harvard University Student and changemaker Yara Shahidi recently teamed up with the sportswear brand Adidas to create a collection that pays homage to its heritage and to the next generation of those making an impact around the world. The Adidas Originals by Yara Shahidi collection takes fashion through a theme of ReCreation with a nod to Shahidi’s Iranian and African American heritage to share how young people honor their cultural identity and stay true to them- same.
“I am incredibly thrilled to have the opportunity to partner with Adidas Originals as a designer because I have always viewed clothing and footwear as incredible tools with which we navigate the world in our own way, so, to be able to design mine. the collections with the brand were really special, ”Shahidi said in a statement. “This particular collection is not only an exploration of who I am – bringing together different aspects of my heritage – but also an ode to a new generation of change agents who are continually reinventing their own identities, carving out space and refuse to be silenced in the world. treat. “
Reinventing the classic Adidas tracksuit, Shahidi brought a vintage feel with 1960s-inspired elements for two different approaches to the sports brand’s heritage. A satin version of the tracksuit is designed in Iranian-inspired patterns, with a relaxed silhouette for the arms and legs with a cropped approach to the body. Hidden drawstrings allow the wearer to convert the tracksuit into different styles.
The Varsity tracksuit is crafted in a mustard hue and features a sun logo created for the collaboration. A redesigned Superstar sees the classic sneaker in a worn beige leather upper with brown and yellow suede stripes. The color combination is also featured on the heel panels of the shoe. The Superstar also features lacy metal jewelry and a scalloped tongue. On the upper of the shoe, the word “yar”, Persian for “friend”, is presented as a detail and an abbreviated version of Shahidi’s first name.
In support of Yara Shahidi’s Adidas Originals mission, the Collaborative Collection campaign features emerging cultural leaders as agents of change representing Generation Y and Generation Z. The campaign features Shahidi in addition to models Andrea Thomas and Dora Owusu and recording artist Duckwrth.
Launched on May 13, Adidas Originals by Yara Shahidi is available online at adidas.com and at select North American retailers.